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Persuasion, Social Influence, and Compliance Gaining (2nd Edition) download ebook

by John S. Seiter,Robert H. Gass

Persuasion, Social Influence, and Compliance Gaining (2nd Edition) download ebook
ISBN:
0205359523
ISBN13:
978-0205359523
Author:
John S. Seiter,Robert H. Gass
Publisher:
Allyn & Bacon; 2 edition (September 10, 2002)
Language:
Pages:
416 pages
ePUB:
1658 kb
Fb2:
1913 kb
Other formats:
rtf doc lrf mbr
Category:
Humanities
Subcategory:
Rating:
4.3

In addition to presenting established theories and models, this text encourages students to develop and apply general conclusions about persuasion in real-world settings

Andrew S. Rancer, P. University of Akron, USA. This book is a joy to read and captures students’ interest in ways other textbooks do not.

In addition to presenting established theories and models, this text encourages students to develop and apply general conclusions about persuasion in real-world settings

Gass and Seiter's book provides a broad-based perspective, encompassing the full scope of persuasion as it is found in everyday life.

Gass and Seiter's book provides a broad-based perspective, encompassing the full scope of persuasion as it is found in everyday life. The authors examine persuasion in a variety of contexts and settings, including advertising, small groups, and face-to-face encounters.

Persuasion: Social Inflence and Compliance Gaining and millions of other . Robert H. Gass, California State University, Fullerton John S. Seiter, Utah State University.

Robert H.

Persuasion, Social Influence, and Compliance Gaining looks at persuasion from a broad-based perspective, encompassing the full scope of persuasion found in everyday. by Robert H. Gass and John S. Seiter. Select Format: Paperback. Select Condition: Like New. Gass/John S. Get started today for free. midterm 1 2017-09-27. ch 2: what constitutes persuasion?

In addition to presenting established theories and models, this text encourages students to develop and apply general conclusions about persuasion in real-world settings

Robert H. Gass (Author), John S. Seiter (Author). ISBN-13: 978-0205462162. Prime Book Box for Kids. Story time just got better with Prime Book Box, a subscription that delivers hand-picked children’s books every 1, 2, or 3 months.

Persuasion, Social Influence, and Compliance Gaining looks at persuasion from a broad-based perspective, encompassing the full scope of persuasion found in everyday life. Linked to empirical research, this text takes students from persuasion theory to qualified conclusions about the operation of persuasion in real-world settings and examines persuasion from a social science perspective. Written in a highly accessible style, this text involves students by providing information and real-life examples with which they can easily identify. Features: Pragmatic advice helps students become more effective persuaders and learn to resist others' influence. Recent research studies and findings, including those on the latest meta-analytic studies, provide students with the most current information in the field of persuasion. Helpful sidebars examine persuasion in specialized contexts and settings, such as car sales, funeral homes, telephone solicitations, and cult indoctrination. Unique discussions of several abstract forms of persuasion-such as subliminal persuasion, music as persuasion, and the use of fragrances in persuasion-show students the range and intricacies of persuasive messages they encounter every day. Broad scope includes discussions of influence in interpersonal settings, small group settings, and the mass media to make students more aware of the various types of persuasion surrounding them on a daily basis.
Reviews:
  • Nten
I have this as a textbook for a class on Persuasion, and it surprises me how much I enjoy reading this. The ideas are very clearly organized and funny anecdotes are littered throughout. Sometimes I forget I'm reading this for class I end up enjoying it so much. This is a good read for anyone interested in learning to be more persuasive or trying to detect persuasion more in their lives.
  • Goldcrusher
Order this for one of my college classes. Condition is good, usable. So far, the class is really intriguing and the book is kind of fun to go through. I would probably order this or keep it for myself (which feels weird to say because usually I am very quick to get rid of textbooks).
  • Endieyab
Fun read! The authors make it as funny as they can while still being informative. Good examples. Nice read - I would have enjoyed reading it even if it wasn't for a class
  • Nuadora
A good introduction to the theoretical underpinnings of persuasion and the forms it can take, the types of people who are most susceptible to it, as well as its use in corporate language, advertising and PR. What I felt was missing was a roadmap of how one can be more influential in practical terms. That said, I still have a chapter or two left...
  • Malahelm
basic product; no complaints.
  • THOMAS
Great product!
  • Felolv
useful for my daughter's class
Great book, but how come it is so pricey for its Kindle version. It is for students, and great if publishers can reconsider the ebook pricing so that students can find this book more affordable!